TRASHCAN MEMOIRS
METROPOLITAN STYLE MAGAZINE EDITORIAL. THE METROSEXUAL MOVEMENT AS PROMOTED BY MASS MEDIA IN AUSTRALIA DURING 1995 HELPED CEMENT THE NEW MEN’S SKINCARE MOVEMENT. AUSTRALIAN MALE SKINCARE EXPONENTIALLY GREW FROM AN EXCLUSIVE GAY TREND INTO A BILLION DOLLAR BIG BUSINESS WITHIN A DECADE. HANLON® WAS THE YOUNG TREND LEADER. SUB-CONTEXT: THE EXPLOSION OF MEN’S GROOMING IN THE 90S WAS AMPLIFIED BY THE LAUNCH OF GROUND-BREAKING MEN’S LIFESTYLE MAGAZINES.
LEFT: METROPOLITAN STYLE 1995
RIGHT: METROPOLITAN STYLE 1995
ABOVE: METROPOLITAN STYLE 1995
ON INSTAGRAM NOW
