Celebrate Diversity

BEAUTY BLOOMS

Dear Friends,

CHRISTOPHER HANLON® introduces ‘Marleen’ — a new fashion and beauty protagonist. ‘Marleen’ embodies a generation shaped not by legacy gatekeepers, but by digital fluency, athletic vitality and cultural self-definition. She represents the emerging twenty-something consumer whose voice did not originate in traditional fashion institutions, but in the democratised arenas of social media and independent publishing. What began on platforms such as Instagram and Facebook has matured into professional pathways, creative enterprises and global visibility. In parallel, the rise of e-commerce, direct-to-consumer models and independent fashion commentary has reconfigured the architecture of luxury itself. Authority is no longer conferred solely from the top down; it is co-created in public view. Luxury today is not retreating into uniformity. It is expanding into multiplicity. This moment marks the consolidation of a cultural shift — where authenticity, transparency, compassion and sustainability are not peripheral attributes but core expectations. CHRISTOPHER HANLON® has long recognised this evolution. The house has consistently supported unconventional talent and emerging voices as they step onto the global stage with confidence and integrity. Marleen stands as a symbol of this contemporary luxury narrative: strength without excess, beauty without stereotype, and individuality without compromise.

Welcome to a new expression of the beautiful.

Kindest Regards,

Klara Ellington – EDITORIAL DIRECTOR